#TWOBINSLIFEWINS
Tata Trusts
Using a child as a protagonist, the campaign brings into the limelight the lives of the sanitation workers who segregate waste in sewers because citizens wouldn’t segregate waste at source. The campaign was developed by FCB Ulka for Tata Trusts.
2 Metals | One Show Abby 
2 Metals | Clio 
2 Blue Elephants + 4 Baby Blue Elephants | Kyoorius 
