Leadership.

Amita Karia

With an illustrious 25-year career within the prestigious Tata Group, Amita has established herself as a highly accomplished Chief Financial Officer. Her expertise spans various industries, including automotive and education. After completing her Chartered Accountancy with PWC, Amita embarked on a remarkable journey, beginning with Tata Interactive Systems—a pioneering entrepreneurial venture within the Tata Group. Here, she played a vital role in creating cutting-edge learning solutions for esteemed clients, from universities to corporate entities.

Amita’s exceptional contribution continued as part of the founding team of Tata ClassEdge, where she spearheaded the development of a digital content company catering to K-12 schools in India. Throughout her two-decade tenure at Tata Interactive Systems, Amita took on multifaceted roles encompassing finance, legal, compliance, and more, showcasing her versatile skill set.

Driven by her passion for automobiles, Amita embraced a unique opportunity at Jaguar Land Rover (JLR), further enhancing her professional repertoire. Her experience at JLR seamlessly merged luxury and the intricacies of high-end global vehicles, expanding her expertise across creative content, automotive services, and manufacturing. Amita is drawn to FCB Family because of her deep admiration for the impact that Advertising can have on people’s lives. She is fascinated by storytelling, the creative process, and the concept of forging emotional connections with consumers.